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Chart and Compass Consulting


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Chart and Compass Consulting


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Philosophy


 

 

Philosophy


 

 

PHILOSOPHY

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  • Where do you want to go?

  • How do you want to get there?

  • Who Do you trust to help you arrive?


 

Chart and Compass is an innovative marketing company whose work with professional chefs and insightful culinary professionals centers on an expanded re-vision of the traditional definitions of terroir and cuisine.

Long gone are the days when chefs were anonymous individuals hidden in the kitchen while distant advertising executives defined the leading food trends based solely on profit margins.

Today chefs and creative food professionals have the opportunity to embrace a broader vision of world cuisine that includes not only source and profit but also culture, community, service, sustainability and heritage.

This historic shift from a narrow marketing focus to a more expansive one requires a new approach that offers an integrative culinary path – one uniting cuisine and community into a single destination.

Chart and Compass actively engages with select professional chefs and creative culinary producers to reach that singular career destination where product and profitability are infused with meaning and purpose.

 
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Our Services


 

 

Our Services


 

 

OUR SERVICES

 

Chart and Compass offers a full portfolio of value based marketing services - each designed to focus, advance and sustain the culinary journey of both professional chefs and innovative vendors:

 

 

Vision Articulation

Goal Clarification

Trend Identification

Strategic Planning

Marketing Mentorship

Project Management

Brand Definition

Influencer Identification

Effective Website Design

Content Creation

On-Site and Product Photography

Cross-Platform Digital Placement

New Product Launch

Event Coordination

Conference Presentation

Partnership Collaboration

Experiential Marketing and Sales Integration