Chart and Compass is an innovative marketing company whose work with professional chefs and insightful culinary professionals centers on an expanded re-vision of the traditional definitions of terroir and cuisine.
Long gone are the days when chefs were anonymous individuals hidden in the kitchen while distant advertising executives defined the leading food trends based solely on profit margins.
Today chefs and creative food professionals have the opportunity to embrace a broader vision of world cuisine that includes not only source and profit but also culture, community, service, sustainability and heritage.
This historic shift from a narrow marketing focus to a more expansive one requires a new approach that offers an integrative culinary path – one uniting cuisine and community into a single destination.
Chart and Compass actively engages with select professional chefs and creative culinary producers to reach that singular career destination where product and profitability are infused with meaning and purpose.
Effective Website Design
On-Site and Product Photography
Cross-Platform Digital Placement
New Product Launch
Experiential Marketing and Sales Integration